Hello everyone!

Today is uniform day at school. Our new students are coming to try on their uniforms, choose their styles, and check their math homework. Our current students are at home studying… right?

While I hope that is the case, I know that some of them are out buying Valentines Day chocolate. When you go shopping, you might notice things are a different size than before, even though they are the same price. This is called shrinkflation. (Shrink means to become smaller).

Here are a couple examples of chocolate that has gotten smaller, yet remained the same price. Another method of shrinkflation is to make the package larger than necessary, so make people feel like they are getting more. When they open the box, however, they find this:

While the word inflation is well known (prices rising), shrinkflation is just as important. When you go to buy your chocolate, make sure you check how many grams, or how many pieces, is in a package before you buy. Then, come to my desk so I can taste test!

Have a good weekend.